SMM in LinkedIn

RENOME SMART

IT company

Client

Ukrainian IT company "RENOME SMART"

Scope

SMM/Copywriting

Team

Project management and copyright

Anna Radko

Date of collaboration

2023

Goal

Expansion and strengthening of professional ties

Specifics of work

As RENOME SMART is a B2B company it is important to develop its brand at Linkedin. We demonstrated the company's expertise creating professional long-reads and showed the company's life by publishing short posts.

Result

The content strategy involved posting twice a week. We described the company's unique cases with Ukrainian and foreign companies, created expert articles (The Anatomy of a Cash Deposit Machine, Why do your clients prefer Cash Deposit Machines?, Advantages of the self-service trend) and published company news. As a result, we managed to increase the engagement of the audience on the page and get the following indicators:

New followers + 30%
Unique visitors +48%

Expert content

"RENOME SMART specialises in complex IT solutions for the banking sector, retail and municipalities. We cooperate with banks, the public sector and companies both in Ukraine and abroad. Together with Anna, we set up marketing communications for RENOME SMART on Facebook and LinkedIn.
As a result, we managed to increase the volume and quality of interaction with our customers and partners.

We are grateful to Anna for her contribution to our communication strategy, effective work, good results, and high level of expertise in joint projects."

Olena Bilyk, Head of Marketing "RENOME SMART"

Experience

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